PVR Limited was incorporated on April 26, 1995 as 'Priya Village Roadshow Limited', pursuant to a Joint Venture Agreement between Priya Exhibitors Pvt Limited and Village Roadshow Limited. The Company's name was changed from Priya Village Roadshow Limited to PVR Limited on June 28, 2002.
PVR Limited is India's largest multiplex player in India operating 1754screens across 361 properties. The Company offers a diversified and premium cinema viewing experience through its formats, including PVR Director's Cut', ICE', PVR LUXE', PVR IMAX', PVR P[XL]', PVR Playhouse', PVR 4DX', PVR Onyx', PVR Cinemas', and pursuant to the merger with INOX Leisure ltd Insignia', Kiddles', Club', MX4D', BIGPIX' and ScreenX'. The Company exhibits a variety of content to cater to the various customer segments in India. Apart from box office revenues, it generates revenue from non-box office sources such as food and beverage sales, advertisement revenue, convenience fees, and income from movie production/ distribution.
The Company established the first Multiplex Cinema in India, PVR Anupam, in Saket, New Delhi in June 1997 and they computerized box office operations by selling computerized tickets.
In January 2000, the Company commenced single-screen cinema PVR Priya at Vasant Vihar, New Delhi. I...